Marketing is an ever-evolving field, and the best marketing agencies in the world are constantly adapting to the changing landscape. From traditional advertising to digital campaigns, these agencies have been at the forefront of the industry for decades. From Walter Thompson to Dentsu, Leo Burnett to Mindshare, here are some of the top marketing agencies in the world. Walter Thompson is one of the oldest and most renowned marketing agencies in the world. Founded more than 150 years ago, this agency has been creating creative solutions that make brands last.
Universal McCann is another creative media agency that has a client list that includes some of the biggest names in the industry, such as Johnson & Johnson, Coca-Cola, Fiat Chrysler Automobiles, The Hershey Company, CVS Health, ExxonMobil, BMW and Sony. With offices in more than 100 countries and over 4,800 employees, UM is a major player in the global marketing landscape. Cheil Worldwide is South Korea's largest advertising agency and is more than three times larger than its closest domestic rival. Owned by Samsung Group, Cheil's list of top customers includes Adidas, GE, Coca-Cola, Lego, Microsoft, Shell and more. Leo Burnett is another well-known advertising agency that has been around since 1949. This agency is known for creating iconic characters such as Uncle Ben, Jolly Green Giant, Tony the Tiger, Pillsbury Dough-Boy and Marlboro Man.
With 85 offices and over 8,000 employees worldwide, Leo Burnett continues to be a leader in advertising. JWT is another global agency with more than 200 offices in 90 countries and nearly 10,000 employees. This WPP agency works with some of the biggest brands in the world such as Church's Chicken USMC, Subway and KPMG. Mindshare is one of the best media buying and planning agencies in the world. Founded in 1997, this agency is part of WPP's GroupM and works with 116 offices in 86 countries across North America, Latin America, Europe, Middle East and Asia.
Mindshare acts as a registered media agency for Pandora Jewelry, TJX and Tyson Foods. DDB is one of the most recognized advertising agencies in the world and regularly receives awards for its work. While maintaining a lower profile than other major agencies, DDB continues to work with major brands such as Heineken and Volkswagen while serving as the registration agency for McDonald's and Jeep. Dentsu is Japan's largest advertising agency with a wide range of services across eight business domains including marketing, digital, creative, promotions, media content public relations and global business. Deloitte Digital is another major player in the digital marketing space. This multifaceted agency provides everything from strategy to logistics as well as branding and cybersecurity services.
Mayple is a trusted solution for e-commerce brands looking to scale their business. With Mayple's team of vetted ecommerce marketers (also known as The Mayplers), brands can ensure outstanding high quality results. Leo Burnett has also adapted to the times by becoming one of the world's leading digital marketing agencies. This agency focuses on advertising, marketing and branding (both online and offline). One example of their work was a response video created for Bodyform after a man shared a mocking post on Facebook about their ads misrepresenting periods.
This response video went viral and won praise from consumers and industry alike. W+K is an independent creative marketing agency with eight global offices and 1,400 employees. This agency specializes in everything from digital marketing to advertising design and technology. One example of their work was a controversial announcement made by Gillette which caused a huge outcry on social media but also generated 1.5 million mentions on various blogs social media sites media and other digital sources. Crowd is another global creative agency that specializes in increasing demand for brands around the world. They have subject matter experts in SEO payment methods conversion rate optimization web crypto marketing3 & more. If you're looking to break into digital marketing or switch careers there are plenty of options available from established stalwarts to modern new startups that are disrupting the traditional marketing landscape.
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